When you are earning thousands of dollars from your online business than it becomes increasingly important to have positive results all around whenever someone searches with your business name, your name or with your domain name. A single negative link can result to loss of thousands of dollars to your business. A negative link could be:
- A negative review from any unsatisfied customer.
- A blog or comment from any of your frustrated previous employees.
- Negative reviews about your products or services.
- A rip off report filed against you or your business name.
- Upsetting details about the top management executives of the company.
- A dedicated domain devoted to decrease your reputation.
So, these types of negative links can leads to losing a good customer that can leaves you frustrated since, he had read something bad when he searches about you on Google. Sometimes, these kinds of links are posted by some of your competitors with the intention to plunk down your online reputation and to harm your online business. So, here Online Reputation Management becomes must.
If we talk about the rip off reports, unfortunately it is almost near to impossible to remove or delete a rip off report about your business or company name. At the same time, it is again not possible to remove any type of negative links from Google. So, what to do next, if we can’t remove those links? Here, the answer is to manage your online reputation and try to create and promote the positive links and make them appear above the negative links on Google.
Here, I am recommending some tips or strategies that can help you to push down the negative links from the top results:
- Create Social Media Profiles: Create some online profiles on some high ranked social media sites like linkedin, flickr, myspace, facebook, etc. probably with your name or with your company name and put some good content describing your products/services.
- Promote Social Media Profiles: After creating some profiles, try to promote them using some Link Building strategies like social bookmarking, blog commenting, forum posting and the like.
- Create Your Blog: Create a blog using any of the free blog networks and quickly start creating pages on that blog about yourself or about your business and at the same time, try to link them to the other pages your create.
- Create Sub domains: If possible, try to create some sub domains of your main site and perform some SEO Services to promote those sub domains.
- Register Some New Domains: If you are ready to pay for your reputation, you can create additional sites of your business. You can register some new domains and create some single page websites describing your business and about the achievements of your business.
- Create Profiles On Some Wikipedia Sites: Register on some wiki sites as their links show up in the top results on Google. You can create the profiles with your name or your company name on some wiki sites like Mediawiki, Knol, Medpedia, Wikihow and the like.
- Start Distributing Press Releases: Write some press releases about your company and start distributing over some paid press release sites like prweb.com, businesswire.com. Or can distribute them on some free press release sites. Make sure to link those press releases to the pages or links you created above to promote them. There are very strong chances that some of the links will appear on the top results on Google.
- Article Submissions: Write some articles and submit them over some good article marketing sites and gain link them to the pages or profile links you created.
- Forum Posting: Join some good forums of your niche and start posting on them. But here make sure to register yourself with your name or with your company name.
- Blog Commenting: Search some posts related to your niche or of your area of interest and start commenting on those post with link on your name of company name.
