Showing posts with label bloggers. Show all posts
Showing posts with label bloggers. Show all posts

Thursday, March 24, 2011

Where to Get Inspiration for Blog Posts

I write several blog posts every month. Most of the time I have no trouble coming up with a topic. After all, I read so much that something usually grabs my attention.

But some days I'm desperately looking for a topic to blog about. At these times, I might just walk away from the computer and do other things until an idea pops up.

But on other days the Internet is the solution. Here are some of the places you can go to get inspiration for your blog posts.

Twitter

It's almost impossible these days to think about an online world without Twitter. Within a couple of years Twitter has become one of the leading online services -- at least when we're talking about the tech industry.

In some other industries this social tool is only just emerging. Still, it can be a useful tool for almost every industry.

You can use Twitter to find a topic for your blog post. By looking at your timeline or looking at the trending topics you will see what topics are "hot."

What are people sharing? What are they talking about? It will give you a general idea of possible topics.

You can use Twitter search to filter down the topics by adding a keyword which is connected to the topics you usually blog about.

Google Trends and insights

Another way of seeing what people are interested in is Google Trends. It will give you an idea of what people are searching for worldwide or in a specific region.

Just looking at the trends might just give you a few ideas, but you can make them more specific by combining the trends with keywords you're interested in and checking them in Google Insights. You will most definitely find a topic to write about that way!

Q&A Sites

You want to write blog posts that people will want to read. You like to have an audience after all, right? That is why the trending topics on Twitter and Google are interesting to look at.

Looking at Q&A sites is another way of finding out what people are interested in. That is where people are asking the questions you might be able to answer.

A good example of a site like that is Quora. Just open up the site and see what questions people have. If you know the answer you can either answer the question or make a blog post out of it (or both).

Sites like Quora, but also Yahoo Answers and Ask.com, are great places to see what people want to know and what they want to read. They are practically asking you to blog about a certain topic.

Comments on Specific Niche News Sites

Many sites write about what's happening in the tech industry. In addition to Search Engine Watch, there's Mashable, TechCrunch, and The Next Web.

A site like Techmeme brings them all together. You have sites like this in most industries -- some more than others -- but look carefully and you will find them. These sites offer great content, but they will also tell you what's hot and what interests readers.

You should follow these sites and read the content, but more importantly: follow the comments. The comments will tell you what the readers think and what they want to hear. It is a great source of inspiration to eventually take a different angle on a story, based on the comments.

RSS Reader

One of my personal favorites is my RSS Reader. I've subscribed to many sites and I use different tools to read them, from the Google Reader account on my computer to Pulse and Zite on my iPad.

The sites I look at are the "bigger ones" I mentioned before, but even more important when it comes to inspiration are the smaller sites. Small local sites from different countries give you a nice insight in what is going on in their world. You will see that there are very many different topics you can choose from.

Your Analytics

A very good way of finding out what you should be writing about is your Analytics Program. It will tell you what kind of posts people like to read, but a closer look will also show you what they want to read.

A look at your analytics will give you an idea of what people were looking for when they found your site in the first place. Does that match the articles you have on there? Or could you maybe write something that would really fit the search they were doing?

Also, make sure you look at your internal search engine. It will show you the topics they expect to find on your site. Chances are you might get some inspiration there.

Ask Your Followers and Readers

A nice way to get inspiration for a post, and at the same time write content that fits the needs of your readers, is to ask your readers or your followers. Ask them on social media like Twitter or Facebook or simply put up a post asking for suggestions. I've seen it happen many times and the bloggers always received great feedback and tons of ideas for blog posts.

Read More: http://searchenginewatch.com/3642058

4 Reasons Why Bloggers Should Give Links

It’s sad to say that many sites are still link hogs, with some editorial policies stating specifically that outbound links are not to be given unless under special, and incredibly specific, circumstances. Why all the link hoarding?

Well, luckily, bloggers have a say in the matter when their editorial decisions are purely their own, and it’s good to see that more bloggers are becoming more generous and strategic in their linking decisions, but for those who need some more incentive to link out, or are link hoards entirely, here are a few reasons you MUST give links:

1. You offer value to your readers who then see you are a great resource when you link to informative articles

When you’re sharing more information than what is necessary, you are thought of as the hub to go to for information on a topic, the ‘thought leader’ in your niche, because you know all the other great blogs and posts relevant to what you are writing about.

While, yes, you are pretty much sending your readers over to another site, allowing them to engage somewhere you don’t manage or benefit from, your readers will remember you for sending them to the other articles because if you linked to useful places, you will have given them more value than you could have on your blog unless you were to plagiarize and never give attribution to the source.

2. Stories are more credible when you’re referencing other quality works

Unless you’re a blogger with more than 25 years of experience in a field, or part of a research firm investing tens of or even hundreds of thousands of dollars into a study, not all of your posts will be read with 100% credibility unless you have some solid facts to support your writings, and those solid facts can come from in-house case studies, experiments and surveys, so it’s useful for to increase your credibility by referring to other experts who have similar thoughts and opinions.

You are also being very honest to your community and to yourself when you link to others’ posts because the fact is, 100% of your ideas are never truly yours, whether they were taken from someone else and you happened to forget that you got that idea from them, or if your ideas were derivatives or products of things you may have read on other blogs.

3. You gain (not lose) pagerank when you link to authoritative sites and stories, even when the sites you’re linking too aren’t linking back to you

Since you’re showing the search engines you’re not a link hoard, and are linking to useful sites and stories, your post will be deemed as more authoritative by the search engines because you’re sharing credible content that will clearly benefit your users, and searchers who the search engines may send your way.

Sometimes the most relevant result a search engine can offer, especially for searches that just don’t have one right answer, is the result with a great summary of all the best answers out there with attribution to the original sources for further detail. Think Mahalo.com, but less about content aggregation and more value added.

4. You spread some goodwill when you give links because when you give links, you’re likely to get links from those who you’ve given links to and others too

What goes around comes around. In the karmic linking world, if you give links, you’re more likely to get links from the sites you’re linking too who will be thankful you showed them link love first. You are also more likely to get links from others who see your credible post that is linking to other quality posts. Since you’re linking to those other great posts, your post may look like the most comprehensive post of them all, making you the most likely candidate for link love!


Read more: http://www.searchenginejournal.com/4-reasons-why-bloggers-should-give-links/28714/